Rare Index × Wine Labs

Rare Index logoRare Index

The right image for every vintage

Rare Index is a market intelligence platform for alternative assets, from watches and trading cards to fine wine. For its fine wine records, Rare Index uses Wine Labs to request imagery tied to the exact wine and vintage: a bottle shot, a front label and a back label.

1,000+

wine vintages requested

3

image types per vintage: bottle, front and back label

About Rare Index

Rare Index is on a mission to make collectible markets transparent, measurable and data-driven. The platform tracks more than a million items across eight categories, including wine, and publishes indices, market signals and confidence scores for investors, collectors and institutions.

Rare Index lists data integrity and transparency among its core values, with source provenance and confidence scoring on its market data.

Vintage-specific requests, three images each

Rare Index requests imagery from Wine Labs Wine Label Imagery by LWIN identifier and vintage. For each wine and vintage it asks for three assets: the full bottle, the front label and the back label. Every request is vintage-specific, so a 2017 record is only matched with 2017 imagery.

Since September 2026, Rare Index has requested imagery for more than 1,000 vintages across about a hundred fine wines.

Example · Delivered bottle and label imagery

  • Bottle image for Ayala A/18 Le Blanc de Blancs, 2018

    Bottle

    Ayala A/18 Le Blanc de Blancs, 2018

  • Front label image for Montes Muse Cabernet Sauvignon, 2021

    Front label

    Montes Muse Cabernet Sauvignon, 2021

  • Back label image for Montes Muse Cabernet Sauvignon, 2021

    Back label

    Montes Muse Cabernet Sauvignon, 2021

Room to grow beyond imagery

The same LWIN identifiers that drive the imagery requests also connect to the rest of the Wine Labs API: wine matching, wine details and market prices.

Customer perspective

“Data integrity is at the heart of what we’re building with Rare Index, and that extends to imagery. Wine Labs has helped us bring accurate, vintage-specific bottle and label images to our platform, improving the experience for collectors and investors.”

David Damato, Rare Index

Products used in this case study

Vintage-specific imagery for your wine records

Request bottle, front-label and back-label images by LWIN and vintage.